---
title: "Calcereous | Kraftwerk Design Inc."
description: "Perched at 1,800 feet atop Paso Robles’ west-side limestone plateau, Calcareous Vineyard is defined by one unwavering truth: this place speaks, and the…"
canonical: "https://kraftwerkdesign.com/projects/calcereous"
last-updated: "2025-12-02T13:57:28-08:00"
---

# Calcereous

![Bottle of Calcareous Vin Gris lying on a white table.](https://d104f0k070615c.cloudfront.net/media/transforms/Calcereous/_3000x2300_crop_center-center_none/IMG_3889-copy.jpg)

[Visit www.calcareous.com](https://www.calcareous.com/)

Perched at 1,800 feet atop Paso Robles’ west-side limestone plateau, Calcareous Vineyard is defined by one unwavering truth: this place speaks, and the wines listen. With Rhône and Bordeaux varietals planted in chalky soils and expert hands guiding every step, the estate crafts wines of distinct soil-driven character and quiet luxury.

- ### Services



This project was a complete redesign and refresh of a brand that had become dated and in need of revitalization. The client wanted to preserve the recognizable hills icon to maintain existing brand equity, while giving the overall look a more elevated and contemporary feel. The updates included a new label layout with clear tier differentiation, an updated wordmark, and a cleaner, more modern design featuring gold foil and selective silkscreen elements. For the higher-tier wines, we introduced custom silkscreen bottles to further enhance the premium presentation.

[Projects](/projects)

[Next](https://kraftwerkdesign.com/projects/glenn-burdette)

[Glenn Burdette](https://kraftwerkdesign.com/projects/glenn-burdette)

[Next](https://kraftwerkdesign.com/projects/glenn-burdette)

[![Glenn Burdette logo cutout set upon a wooden wall.](https://d104f0k070615c.cloudfront.net/media/Glenn-Burdette/IMG_1180.jpg)](https://kraftwerkdesign.com/projects/glenn-burdette)

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